Marmite a Base Note in New Perfume

Celtic Fire, a new fragrance by Union Fragrance, is supposed to conjure up the Celtic spirit, down to cold salty ocean air, peat bogs, tea, toast- and Marmite. Yes, love it or hate it, Marmite has found its way out of your breakfast and onto your wrist. The company's website refers to it as a "startlingly original" perfume and we here at Drink Factory are inclined to agree. No word yet on whether the fragrance is as polarizing as the substance itself...

Celtic Fire