01 February 2012

Beefeater Creative Competition Results & Recipe

The Beefeater Creative Cocktail Competition has drawn to a close. Based in Sweden the competition, was made up of two parts. The first was a creative design, where entrants were asked to design a special edition Beefeater bottle which was an interpretation of how London looks.

The second aspect was a cocktail competition where contestants were asked to create a signature drink for Beefeater London Dry Gin based around their version of how creative London tastes.The winning drink would be served in various bars around Stockholm.

The winner of the design round was Emma Hoglund, with her Beefeater guarf inspired bottle, which you can see at the top of the post.

Our personal favourite Trader Magnus made it to the top ten cocktail section, but sadly missed out in the no.1 spot, which went to Svante Garsten Schon who won the cocktail section with a his recipe London Calling.

Londons Calling Recipe
50ml Beefeater Gin
1 bar spoon Noilly Prat
1 bar spoon orange cordial reduction
1 dash orange bitter
orange zest
Stir & double strain

Orange Cordial Reduction Recipe
1 part water
1 part fresh orange juice
2 parts sugar
heat until thick

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